GOF 10-24-25 Social Video Agency Side Hustle

The Double Crisis: Why Your SEO Isn't Working Anymore (And What To Do About It) Your customers didn't disappear. They just moved. In this deep dive episode, we're unpacking the seismic shift happening in digital visibility—what we're calling the double crisis. And if you run a business, own an agency, or rely on digital marketing, you need to listen. Here's the reality: Crisis #1: AI answer boxes are collapsing traditional SEO. Google's giving the answer instantly. No clicks. No traffic. No ROI on all that optimization work. Crisis #2: Your customers have packed up and moved to TikTok, YouTube Shorts, and Instagram Reels. 47% of Gen Z search YouTube first—not Google. And they're spending 6+ hours a day scrolling video feeds. The result? Economic invisibility for businesses still playing the old game. But here's the thing—this crisis is actually a massive opportunity if you know how to capitalize on it. In this episode, we break down: ✓ Why the "double crisis" is hitting businesses RIGHT NOW ✓ The 5-step system for creating high-volume video content (without fancy equipment) ✓ The cadence that actually works (and why 1-2 videos a week won't cut it) ✓ Three distinct profit models—affiliate, agency, or fulfillment partner ✓ The 5-question framework that gets clients to sell themselves on the problem The bottom line: Put in the effort now to build a video system, or watch your visibility evaporate over the next year. The time to shift is right now. Join us at Geek Out Fridays to hear the full breakdown and learn how to position yourself as the solution to this crisis.